Buckinghamshire Council is encouraging residents to shop locally this Christmas – and will be offering free parking on selected days.
Independent small businesses have been hit hard by the pandemic, and many have struggled to keep afloat. Buying from a small business or dining in a local restaurant are excellent ways to support the local economy.
Research by local authorities shows that for every £1 spent with a small or medium-sized business, 63p stays within the local economy, compared to 40p for a larger business.
Adding to this, a healthier, booming high street increases the value of local properties in the long run – benefitting residents and shoppers alike.
Of course, town centres are also designed to have all you need in one place and so shopping locally can also help reduce your carbon footprint.
Gareth Williams, Deputy Leader and Cabinet Member for Planning and Regeneration, said:
"I'd encourage people to shop offline this year and to support their nearby high streets and town centres. Where you shop matters and choosing local doesn't only mean more unique options for gifting and celebrating, but also helps to support the amazing work the owners of Buckinghamshire's businesses are doing. We can all support each other during this time of festivities and show our loyalty over mince pies and mulled wine.
"And of course, please continue to follow the latest government guidance on staying safe during the pandemic, including wearing a mask while shopping, unless you're exempt."
To encourage local Christmas shopping, Buckinghamshire Council is offering free car parking on selected dates and times. Check the following page to see when where this offer is available: www.buckinghamshire.gov.uk/parking-roads-and-transport/parking/free-parking-at-christmas
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